Microsoft Swot

Microsoft corporation (NASDAQ MSFT) is an American multinational corporation headquartered in Redmond, Washington that develops, manufactures, licenses and supports a wide score of products and services related to computing. The confederation was founded by Bill provide and Paul Allen on April 4, 1975. Microsoft is the worlds largest computer softwargon maker measured by revenues. It is also angiotensin-converting enzyme of the worlds most precious companies. Microsoft was established to develop and sell canonical interpreters for the Altair 8800.It rose to dominate the personal figurer operating system commercialise with MS-DOS in the mid-1980s, followed by the Microsoft Windows line of operating systems. The companys 1986 sign public offering, and subsequent rise in its sh ar price, wee-weed an estimated three billionaires and 12,000 millionaires from Microsoft employees. Since the 1990s, it has increasingly alter from the operating system food commercialise and has do a subprogram of corporate acquisitions. In May 2011, Microsoft acquired Skype Technologies for $8. 5 billion in its largest acquisition to date. About Microsoft inc. As of 2012, Microsoft is market dominant in some(prenominal) the PC operating system and office entourage markets (the latter with Microsoft blot). The company also produces a wide range of other softw ar for desk roundabouts and servers, and is active in argonas including internet anticipate (with Bing), the word picture game industry (with the Xbox and Xbox 360 consoles), the digital services market (through MSN), and mobile phones (via the Windows forebode OS). In June 2012, Microsoft announced that it would be entree the PC vendor market for the outgrowth time, with the launch of the Microsoft Surface tablet computer.In the 1990s, critics began to call for that Microsoft phthisisd monopolistic business practices and anti-competitive strategies including refusal to bang and tying, put unreasonable restr ictions in the use of its software program, and used misrepresentative marketing tactics both the U. S. Department of Justice and European relegation found the company in infringement of antitrust laws. Microsoft just lost a world-record to orchard apple tree. Microsoft was cling tod to $619 billion during the last technical school bubble in 2000, and the current value of apple is $623 billion so Apple currently is the most valuable publicly traded company of all time (If you bring down inflation.IBM was worth $1. 3 trillion in 1967 if you adjust for inflation). Microsoft seems to lose much than and more of their market carry ons to competitors. Googles web-browser chromium-plate is the largest web-browser Microsoft Explorer has the foster place. Is Microsoft the next large tech company to fall into the graveyard of the old at a time in good order forgotten companies? To find out, one way is to make a organize analysis. SWOT analysis StrengthsWeaknesses Strong chump Increasing research and development investments senior high school monetary strength privation of innovations Bugs No noble-minded users OpportunitiesThreats Windows 8 Xbox 720 New logotypetypePiracy Tablets competition Open stemma model Strengths Microsoft is the number 1 in the following areas oXbox 360 47 share of the market before Playstation 3 and Nintendo Wii oOffice 94 pct of the market Microsoft. com oWindows is the largest operating system in the world 92 percent of the market before Apple with 6 percent Microsoft. com Microsoft may not ever be number 1, but they are number 2 oExplorer is the second largest web-browser easy Google Chrome oBing is the second largest search engine behind Google Some measure you dont pretend a choice. If you are buying a PC today, you are going to buy it with Microsoft Windows pre-installed. If you are on the job(p) at a large company, you are going to use Microsoft Office Microsoft is a company with a high financial strength oD istributes a dividend 4 times for each one year currently $0. 23 per share oAre buying back shares the 2012 spectacular shares realize decreased by 16. 6 percent since 2006 oRevenues in 2012 have change magnitude to $73,723 million from $44,282 million in 2006 oEarnings per share in 2012 have increased to $2. 72 from $1. in 2006 bathroom the once mighty Microsoft rise again? Weaknesses Lack of innovation. Microsoft and Facebook both spent about $1 billion. Facebook bought Instagram, and Microsoft bought patents Microsoft. com Lack of innovative company culture. The employees are competing with each other not with other companies give thanks to the management system inside Microsoft that says that everyone in a group cant be top performers. Each unit is forced to cite a certain percentage of employees as top performers, good performers, average, and poor no matter how good they are.One of the employees said It was always much less about how I could become a better desi gn and much more about my bring to improve my visibility among other managers. Can the once mighty Microsoft rise again? Bugs Microsoft has a reputation for making software with bugs. Everyone can remember when Bill Gates was going to make a unveiling and the famous blue screen appeared. Go and check it out here if you have missed it YouTube. Have you ever seen a similar presentation by Apple?The problem with creating a software such(prenominal) as Windows is that Windows needs to work with some(prenominal) different computers from different manufacturers. It is easier for Apple to create software without bugs since they are manufacturing their own computers No dedicated users. Apple users loves to show that they are using Apple devices, but whos proud of using a device from Microsoft? Opportunities beside generation products such as Windows 8 and Xbox 720 Microsoft has just changed its corporate logo and the logo now includes a symbol Threats Microsoft is a PC company while more and more people are change to mobile and tablets. They are trying their outperform with Surface their own tablet. Its hard to argue with Apple today since you also have to compete with iTunes Store with millions of apps. If you create a better iPhone competitor, people are lighten going to use the iPhone because of all the apps operational Open source models oLibre Office is slack and as good as Microsoft Office if you are only using the fundamental functions oOuya the open source Android video game console may be a low-cost competitor to the Xbox